4 pointers to be a good content writer

Content Writing and Content Marketing , goes hand in hand . It is as simple as this,  that if you are a content writer you should know,  how to make your content reach to the target audience . that is what is Marketing  or Content Marketing

Content Writing = Content Marketing

To be a good content writer , you need to take care of following 4 points .

1) Context – Context setting for the right kind of content is important , If you cannot set the content right  you will find it difficult to set the context right and vice versa is also true.  Like in current covid -19 situation every body is pitching their content in context to covid -19 situations. Predictors are talking about the situation post covid -19 . There is a point which one needs to understand here that no one has predicted this and when it happens people want their cornerstone theme based on this.

2) Communicate – Is it feasible for you to ommunicate your content in menaingful or right manner. Communication of the content to the right target group is also pivotal , without which , content will be unutilised . You may have a great story but if there are no viewers that story has no value . Remember for every content there is an audience , you just need to explore the opportunity.

3) Collaborate – Collaboration with your audience , fellow content writers , fellow industry people always helps to build good content writing or content marketing strategy  . Networking is also important part of content collaboration. You may be good in understanding of automobile industry but if you collaborate with the people who have practical understanding or grass root understanding and if you collaborate with them , it may help you in building content writing capabilities.

4) Capabilities – While producing a content , one need to be clear with the capabilities to do an honest work . every person can not do every kind of work . Jack of all trade and master of none some times or may be lot of times is a problematic scenario . Capabilities and building on your capabilities is always helpful in deciding the brand correlation. You may be good in giving content to right kind of video but your audio is not  that proper or your post production of video is not professional so one needs to understand the capabilities and collaborate with people who have expertise in such fields.