REAP and it’s importance in day to day life

People who face difficult circumstances and emerge stronger from that , are those people who inspires me a lot .

Resilience is an important attribute to be a part of such soul who emerge stronger from odd situations and how we define resilience at mental level, it is about building the right approach towards life .Belief dictates our thinking and how we think ,feel and act and to create a resilient mind set , we need to observe and examine those belief. For an example as a digital marketer if you believe that your campaign will not work , you will start feeling low on motivation and it may reflect on your body language also . A cricketing team is butchered by the opponents and if they start believing that they can’t bounce back , in such situations most of the time you will find that they end up on loosing side. Resilence and developing a positive belief and working hard to achieve that is a journey worth traveling. One of my friend who has suffered deep financial loss ,started believing that why it is happening only with me , and have gone into a zone of self pity and because of that he always look for sympathy from others . Such mindset reflects that succumbing to a circumstances further demotivates you in the process. Resilence with strong mindset is always a key to fight back, bounce back and in the process to remain happy. Be Resilent and Practice to be Resilent and see the wonderful opportunity which world is throwing back on you.

Embrace every season with a positive set of mind and fitness goals

“More we grow and more we learn” , is a wonderful way of looking into the positive outcomes of our own life. “More we grow and less we learn” is a mundane form of living a life , choice is ours to choose the former or latter . For example we have various season like fall , summer , winter ,rainy season and others , we look towards season as like oh i like summers more than the winter or rains more than summers , each individual can have their own preferences and that is understandable, but if we start enjoying each season with its own strengths and offerings which it offers then surely we will be more Impact.

In digital marketing and in our own fitness regime, we have trending hashtags and we have fitness goals respectively , if we embrace and engage people and our own self , we may create a better impact. Trends in Hashtags is like a phenomenon which every digital marketer wants to catch up with and for a reason is to get more of impressions . Same way we try to run more in winters and less in summers because we feel winter is a better season to stay fit than summers. Point which I want to make here is why to differentiate between hashtags , trends and season and take what suits us . If we embrace each season with our own innovative way and that will be more impactful . For example I am a 5k runner and I run more of 5k early in the morning in winters and early in the morning and late in the evening in summers just because I wish to embrace season with more meaningful dialogues. In Digital marketing also , we write content so that we can relate it with the trending hasthags but if we write content , where content is more important than the hashtags then may be we are talking more sense or more impact. Think about it and understand the concept of ” Embrace” and ” Engage” your impressions more with it . Have a wonderful season ahead.

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Digital Marketers and Valentine day

As we speak , what is that which is the most important aspect of digital marketing , is it no of likes , comments , shares or having presence in each social media outlets or some thing else. Digital Marketers are always in pursuit to achieve right return of investments on any penny which brands / client is investing and that is where the battle of mind space or mind share starts . We have various events which are celebrated through out the year and one that important event is valentine day , a day where people express and show case their love for others , any day which celebrates love is an important day .

Brands will try to engage customers or stakeholder and celebrate valentine day in their special way and that’s where the point lies . Engagement with a brand or engagement with consumer journey can’t happen overnight . More you live with brand more it is reality. So some important conversations which brands will have with their own customers and their digital marketing plan is ,

1. How to engage customers in a meaningful conversation ?
2. What is most important , it is just engaging through any way or engaging through meaningful dialogues or honest content ?
3. Is return of investment impact so powerful that we build stories to get quick ROIs?

I am consulting a company , and they were into products and services , where they provide unique experience to the customers by helping them to archive their memory , so that they can see that later on with more emotional appeal . In such kind of product categories , if we start expecting that overnight people will share and save their memories and engage with you, then i I think we are visualising results too early in the path . Now if we have to build engagement with a brand for valentine day , we can think about various creative inputs but one thing which can help you to get desired results, is that how are you gaining the trust of your customers and building confidence in them, that you are in their journey of emotional appeal and emotional connect rather than looking answers to those above mentioned questions immediately. More of this and more of experiential sharing in my next blog post.

Wish you all Happy Valentine day .

How to Run 5 Kilometres without much of hassles

In continuation with our discussion in the last post , regarding how to run an effective 5kms run and after stating points mentioned in the first post regarding that once your Doctor gives NOC to you mentioning that how fast or how slow you can get introduced to running , you are all set to take a big leap for your fitness and health .

In this post we will talk about the first step in 5 kilometres running and that is every body is unique in each of their own way and, same way our foot is also different from others. Some people have flat foot and others have curved foot . you can do a small wet test at your own house or can go to near by shoe shop and find out the curve in your foot is it flat or curved . Why it is important to know the shape or curve of the foot is because through this you will able to find out the kind of shoes which one should buy , some people recommend to run bare foot also but in my all 100 + 5 kms run , I never ran bare footed so cant comment on it . Selection of right shoes is an important decision in your scheme of things for running . There are leading brands which are available in shoe category and each pair of shoe is good if you feel good wearing and running it and that is why proper trial , brand selection and your budget is important to decide your shoes. More you invest the more comfortable and running shoes you will get. The major point which I have highlighted here is the curve of your foot and shoes should be related to the kind of curvature you have for your foot. I will talk more in detail about the type , brand and kind of shoes in my upcoming video shoot.

So once you are done with the Doctors advice and Selection of shoes — you are all set to start working on your endurance , stamina and exploring this amazing world of running. I will hand hold you in the process of running and through my next posts we will understand the importance of breathing , how long you should run and other aspects of running.

Welcome to the amazing world of running.

How to be a good 5 km runner ?

“Passion is the only fashion which doesn’t fades away with time” . As we speak it is pivotal to have your passion and interest in some thing which is not part of your professional or personal life but it is a part of your Me Life and if you are reading this post to explore your Me life and if it is your love towards running then you are at the right post else you can also read it to understand the thought 😂.

Running is an important way of engaging yourself with your own goals and happiness . There are lot of content which is written , spoken about running and experience of others is important to listen, even it is spoken or written again . I recently have completed my 100th 5 km run and believe you me the satisfaction which I have experienced in achieving this success is paramount or full of happiness and I decided to share my own experience which may help some one to get introduced to in this wonderful world of running .

What is the first step which you need to take to get introduced to the world of running ? If you really feel good when sweat flows through your body , If you feel Adrenalin rush is some thing which makes you happy , If you have an habit of challenging your own bench marks ..and if answer is affirmative for all the above three pointers then you must surely try running . First step is in your own body check up and consulting a doctor to get their views about are you fit to run and If doctor gives a heads up then — Welcome to the Fantastic World Of Running .

In my Following post , I will help you my sharing my own experience of 5k runs and how you can also reach there , if you have not started yet .. Best Luck Folks .. See you soon